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MUSIC Π

Vertical Marketing Revolution

Music π is an innovative integrated marketing solution launched at Music China 2.0 version. It uses diversified marketing methods and tools to build a data-driven marketing closed loop for enterprises in the musical instrument and music cross-border industries, promoting digital transformation and innovative sustainable development of enterprises in the post-epidemic era.

Your All-in-One Marketing Engine

  • Music+ Boost
    Music+ Boost: Holistic Digital Marketing

    Maximize your brand’ s media exposure through MC’ s vertical database and powerful marketing tools.

  • Music+ GO
    Music+ GO: Keeping up with Buyers

    Build a bridge between exhibitors and buyers, facilitate business matching between suppliers and buyers all year.

  • Music+ Note
    Music+ Note: Linking Local & Global Industry

    Analyze industry score points, collect leading insights of music consumption markets at home and abroad, and help industry professionals with their career development.

  • Music X
    Music X: Inspiration Strikes Here

    Focus on the Music+ ecology, create a B2B2C marketing closed loop, and help musical brands break through circles with cross-border cooperations.

  • Music+ LIVE
    Music+ LIVE: Online Gathering Zone

    Align your brand with livestreaming at the highest level for the greatest impact and visibility leading up to, throughout, and following Music China.

  • Music+ YOUNG
    Music+ YOUNG: Campaigns for All-ages

    Cultivate the music population and help improve national cultural literacy, in cooperate with campus, communities, crossover resources.

Why Music π?

  • Create brand value

    Demand oriented, we spread high quality brand information, deliver value and get deep into users’ mind with content marketing

  • Professional industry perspective

    From the professional perspective of the musical instrument industry, we focus on the industry hotspots, get insight into the latest developments, and Find future trends

  • Enhancing brand volume with MC

    Our social media covers all platforms at home and abroad, run by professional new media operation team, enabling brands with loads of traffic

  • Precision target consumer

    1 million+ users in our private domain, covering musical instrument dealers, e-commerce distributors, music education institutions, cultural performance groups, etc.

  • Accurate crowd labeling

    Normalizing users portrait with multiple reaches, 150+ labels covering basic attributes, industry attributes, online and offline behavior, outlining the precise target group and get comprehensive insight into their characteristics

  • Rich industry resources

    With over 20 years of deep cultivation in the industry, we have formed a viscous and cooperative relationship with media, celebrities, educators and experts, literary and artistic groups, performing arts venues and other parties in the industry.

Music π Solution

  • High Exposure in Multi-channels
    High Exposure in Multi-channels
  • Co-branding Campaigns
    Co-branding Campaigns
  • Social Media Operations
    Social Media Operations
  • Abroad for Further Growth
    Abroad for Further Growth
  • Year-round O2O2O Campaigns
    Year-round O2O2O Campaigns
  • Industry Cluster Tours
    Industry Cluster Tours
  • Hosted Buyer Program
    Hosted Buyer Program
  • Meet Me
    Meet Me
  • Remarkable Brand Storytelling
    Remarkable Brand Storytelling
  • Narrowing Information Gap
    Narrowing Information Gap
  • Messages for Career Development
    Messages for Career Development
  • MusiX Lab
    MusiX Lab
  • MusiX Life
    MusiX Life
  • Music ComX
    Music ComX
  • Exhibition on LIVE!
    Exhibition on LIVE!
  • KOL/KOS/KOC on LIVE!
    KOL/KOS/KOC on LIVE!
  • Conference/Press release on LIVE!
    Conference/Press release on LIVE!
  • Family Music Competition
    Family Music Competition
  • Open Call for Music Accompany
    Open Call for Music Accompany
  • New Age Competition
    New Age Competition