The Shanghai International Exhibition Center Co., Ltd. is set to host Music China New Product Global Launch, a showcase for the latest musical innovations.
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The eagerly anticipated Music X, a cornerstone of Music China 2024, is set to revolutionize the music industry with its showcase of cutting-edge musical instruments. The expo, scheduled from October 10-13 at the Shanghai New International Expo Centre, will feature a variety of innovative products that blend technology with traditional music craftsmanship.
Music X, an upgraded version of the "Music Lab", focuses on the empowerment of the music industry through international innovative technology. It aims to expand the boundaries of music, break traditional molds, and explore new possibilities for the future of the music industry.
The "Chinese Users’ Choice" award, organized in collaboration with the Music China organizers, the Future Music Technology Committee of the China Musical Instrument Association, the American MIDI Association, and the Chinese Musicians Association College Alliance, will select the most anticipated overseas innovative products from the perspective of Chinese users. The award will be based on the finalists of the MIDI Innovation Award, linking overseas innovations with end-users.